Teeing up golf innovation

Four Canadian companies are launching golf-related products and services designed to lower scores and drive course revenues.

What do a former funeral director, a fitness instructor, a retiree and a satellite technology company have in common? For one, they’ve all developed an innovative golf product or service and are now selling it to a market hungry for any gadget that can help lower a score.

As well, they’re all Canadians, proving that the desire to enhance the sport – and make a tidy profit along the way – is as strong here as it is anywhere.