A venture needn’t be huge to be mighty. With a few simple changes, your company will run a like dream, outsell its rivals and lead the pack. To celebrate Small Business Week, here are some crucial skills and strategies that will help your firm punch above its weight.
How small businesses can do branding like the big guys
A product—however amazing—isn’t enough. You also need to make people feel the right way about your business. Here’s how
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How to hire amazing employees (and stop hiring duds)
Your company can only be as good as the people you hire, so getting the right ones is crucial. Here’s how to find great employees
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Why even the smallest businesses need to focus on workplace culture
Small business owners often think culture is a problem only for giant corporations, but it can make or break companies of any size
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How to negotiate smarter, more aggressive business deals
Don’t just accept the terms your customers or suppliers propose. Here’s how to strike a deal that works best for you
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Focus on your existing clients to master the art of upselling
Here’s how creating complementary offerings and understanding your customers better can help you increase your sales
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How to turn your best customers into an amazing marketing resource
The clients you already have can help you find new ones. Here’s how to generate referrals and make your customers feel valued
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Why you need to build a company that can run without you
Entrepreneurs who are too hands-on can hold their companies back. How to let your staff make decisions without losing control
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